Digital Marketing Sales Executive

Role Description

This is a full-time on-site role for a Digital Marketing Sales Executive at Bracken Media Solutions located in Lagos State, Nigeria. The Sales Executive will be responsible for day-to-day sales activities, including identifying potential clients, building relationships, delivering presentations, negotiating contracts, and closing deals. The role requires strong communication and interpersonal skills and a proactive approach to achieving sales targets.

RESPONSIBILITIES:

● Actively generate new leads by having in-person meetings with prospective clients to explore new business opportunities and achieve monthly sales targets.

● Build and maintain long-lasting relationships with both existing and potential clients to drive recurring business.

● Set up meetings and presentations with potential clients to discuss advertising proposals and solutions.

● Address client concerns, provide detailed explanations of our advertising products and services, and highlight their benefits.

● Achieve monthly sales targets through proactive client engagement and follow-ups.

● Negotiate mutually beneficial terms in advertising contracts and agreements.

● Ensure clarity and satisfaction in all client negotiations, focusing on long-term partnerships.

● Collaborate with the marketing team in preparing media kits, promotional plans, and advertising materials.

● Assist in creating engaging sample advertisements and presenting suitable formats and advertising mediums to clients.

● Persuade clients to purchase company advertising products and services by communicating the benefits of various types of advertising.

● Attend sales meetings, trade shows, training workshops, and networking events to stay updated on industry trends and best practices.

● Keep up-to-date with media and advertising industry trends to offer innovative solutions to clients.

REQUIREMENTS:

● Bachelor's degree in advertising, marketing, communications, or related fields is preferred.

● Proven experience working as an advertising sales representative, Minimum of 3 years.

● Proficient in all Microsoft Office applications and Google Workspace.

● Sound knowledge of marketing principles and techniques.

● Excellent organizational and analytical skills.

● Strong negotiation and consultative sales skills.

● Effective communication skills.

● Exceptional customer service skills.