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Business Development Manager - Public Sector

Workforce Group

NGN Confidential
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Yesterday
  • Minimum Qualification :
  • Experience Length : 8 years

Job Description/Requirements

Job Title: Business Development Manager- Public Sector

Organisation: Workforce Group

Reports To: CEO, Workforce Group


Job Objectives

The Business Development Manager is responsible for driving business strategies, identifying sales leads, pitching our products and services to new clients in the Public Sector, and closing new sales to increase the clientele and achieve profitable revenue growth for the company.


Job Responsibilities

 Research and identify new markets, business opportunities, and prospects/sales leads in the public sector.

 Develop and execute plans to achieve financial targets (number of clients, revenue and expenses) set for each period.

 Develop business development plans, go-to-market plans, and relevant marketing assets to acquire

 Communicate products and services via various marketing materials and channels to identified prospects in the public sector.

 Manage the end-to-end process of acquiring clients from initial engagements to closing deals.

 Follow up on new business opportunities/leads through various platforms to establish a rapport and set up meetings.

 Attend meetings and pitching sessions, make presentations, and report outcomes to management/supervisor.

 Prepare and present our products and services to identified prospects via PowerPoint presentations, quotes, proposals, demos, and sales displays as required.

 Prepare sales contracts, Service level agreements, and other documents in line with company policies and work with the client to ensure execution.

 Conduct client surveys to develop marketing assets and use cases for engaging prospects.

 Provide support and materials in upselling to existing clients

 Conduct periodic research to constantly benchmark company’s service offerings with current trends and industry standards

 Identify and attend industry conferences and other networking events to gain industry insights and network with relevant stakeholders.

 Identify and establish key relationships in organisations/bodies where relevant stakeholders of sectors of focus belong.

 Establish and build strong relationships with key contacts within target markets/stakeholder organisations (public sector).

 Contact clients and prospects to inform them about new developments in the company’s products and services.

 Negotiate pricing and other terms with clients and relevant partners.

 Advise and proffer solutions on how to strategically solve problems and prioritise client needs.

 Conduct relevant research and generate data-driven reports on market trends and other relevant information to educate the target market and enable business decisions.

 Prepare and present weekly, monthly and other reports on activities for management review.

Competence Requirement

 Excellent verbal, written, and interpersonal communication skills.

 Extremely goal-oriented, self-motivated and driven, and organised

 Report writing skills

 Marketing skills

 Relationship management

 Project management

 Presentation skills

 People management skills

 Business acumen

 Commercial awareness- Pricing, Selling & Negotiation Skills

 Proficient in MS Office, with working knowledge of CRM.

 Digital skills


Personal Attribute & Character

 Creative, resourceful and flexible, able to adapt to changing priorities and maintain a positive attitude and strong work ethic

 Genuinely helpful and committed

 Excellent attention to details

 Exceptional Work ethics and Ownership Mentality

 Highly networked with strong connection to Top Talents

 A positive collaborative approach, honesty, personal integrity and ability to work well within a team

 Self-motivated, strong independent work ethic and a self-starter who thrives on high levels of personal responsibility

 Good common sense, logical decision-maker

 Strong Execution capabilities and result oriented

 Strives for world-class excellence and service delivery

 Ambitious and goal-oriented

 Possess a talent for building strong and productive relationships

 Emotionally mature

 Proactive and open-minded

 Enthusiastic and a person of high energy and drive

 A person of good judgment, tact and diplomacy.


Specification/Qualification


Desired Experience

 Minimum of 8 years in a Managerial role

 Experience as a Public Sector Officer in a financial institution is required


Educational Qualification

 Bachelor’s Degree in relevant discipline

















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