Brand Manager
Fitplus Gym and Health Studio
Consulting & Strategy
Job Summary
We are seeking an experienced and strategic Brand Manager to oversee the development, execution, and management of our brand identity, positioning, and marketing initiatives. The ideal candidate will be responsible for creating brand strategies, increasing brand awareness, and ensuring consistent messaging across all channels.
- Minimum Qualification : Degree
- Experience Level : Mid level
- Experience Length : 3 years
Job Description/Requirements
Responsibilities:
- Develop and implement brand strategies to enhance brand visibility and market positioning.
- Manage brand consistency across all marketing and communication materials.
- Conduct market research to understand consumer trends, competitive landscape, and brand perception.
- Develop and oversee advertising, PR campaigns, and digital marketing efforts.
- Manage social media presence, influencer partnerships, and brand collaborations.
- Monitor brand performance metrics and adjust strategies as needed.
- Oversee the development of creative content, packaging, and promotional materials.
- Ensure brand compliance in all internal and external communications.
- Manage budgets related to brand initiatives and campaigns.
Requirements:
- At least 3 years of experience
- Excellent communication, leadership, and project management skills.
- Proficiency in digital marketing, social media management, and branding tools.
- Creative mindset with a strategic approach to brand building.
- Ability to work in a fast-paced environment.
- Proven track record as a Brand Manager or a similar role
- Strong analytical skills with the ability to interpret data and consumer insights.
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