Brand / Marketing Strategist at Ethnos IT Solutions Limited

Job Description

• 
  
• As a Brand Communication and Marketing Strategist, you will be responsible for creating and implementing strategies that enhance our brand presence and drive our marketing initiatives.
  
• You will work closely with various teams to ensure that our messaging is consistent across all platforms and resonates with our target audience.
  

Responsibilities

• 
  
• Develop and implement brand communication strategies that align with the company’s overall goals.
  
• Lead the creation of marketing campaigns, ensuring consistent messaging across digital, print, and social media channels.
  
• Build and maintain strong relationships with media outlets, influencers, and industry partners to boost brand visibility.
  
• Analyze market trends and customer insights to tailor marketing strategies and drive customer engagement.
  
• Manage and oversee content creation for the website, blogs, social media, and other marketing collateral.
  
• Monitor and evaluate the effectiveness of marketing campaigns, making adjustments based on performance metrics.
  
• Ensure brand consistency in messaging, tone, and visual identity across all platforms and materials.
  
• Collaborate with cross-functional teams including sales, product development, and customer service to align marketing strategies with business goals.
  

Qualifications

• 
  
• Bachelor’s Degree in Marketing, Communications, Public Relations, or a related field.
  
• 3+ years of experience in brand communication, marketing strategy, or related roles.
  
• Proven track record of developing and executing successful marketing campaigns.
  
• Strong knowledge of digital marketing tools and techniques, including SEO, social media marketing, and content marketing.
  
• Excellent communication and storytelling skills.
  
• Ability to work independently and as part of a team in a fast-paced environment.
  
• Creative thinker with strong analytical skills to assess and improve marketing performance.
  
• Familiarity with marketing analytics platforms (Google Analytics, SEMrush, etc.).
  
• Strong analytical, problem-solving, and communication skills.
  
• Ability to work independently and deliver high-quality results under minimal supervision.
  

What We Offer

• 
  
• Competitive salary and benefits package.
  
• Opportunity to work in a dynamic and innovative environment.
  
• Professional development and growth opportunities.
  
• A supportive and collaborative work culture.