Job Summary
Crafting the narrative and identity that will position us as a global technology leader emerging from Africa. You'll develop a distinctive brand strategy that communicates us and our clients innovative vision across diverse markets, cultures, and platforms. Your work will transform our technological achievements into a powerful brand stories
- Minimum Qualification : Degree
- Experience Level : Entry level
- Experience Length : 2 years
- Working Hours : Full Time
Job Description/Requirements
Responsibilities:
- Develop and implement comprehensive brand strategy aligned with our technological leadership vision
- Create and maintain brand guidelines, voice, and positioning across all touchpoints
- Lead market research initiatives to understand perceptions across different regions
- Collaborate with product teams to ensure brand alignment in new offerings
- Develop strategies for brand expansion into new markets and sectors
- Create frameworks for measuring brand performance and perception
- Guide creative teams in producing brand-aligned content and materials
- Identify strategic partnerships that enhance brand position and reach
- Lead brand workshops and training sessions for internal teams
- Adapt global brand strategy to accommodate cultural nuances across regions
- Ensure consistency of brand experience from digital to physical touchpoints
Requirements:
- A visionary who can translate technological innovation into compelling brand narratives
- Someone who blends strategic thinking with creative inspiration
- A leader who understands how to build global brands from emerging market foundations
- Deep understanding of brand architecture and strategy frameworks
- Familiarity with brand management platforms and digital asset management
- Understanding of multichannel marketing strategies
- Experience with brand positioning in technology sectors
- Knowledge of global brand adaptation frameworks
- Creative vision to develop distinctive brand identities
- Excellent communication and storytelling abilities
- Collaborative leadership to align diverse stakeholders
Contract Period: 3-6 months probation with potential for full-time employment
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