Business Development Consultant

Job Title: Business Development Consultant

Location: Lagos, Nigeria (Hybrid)

Industry: Luxury Goods (High-End Mattresses, Pillows, and Sheets)

Employment Type: Contract/Freelance

Compensation: Negotiable, based on experience and qualifications

About the Company:

Our client is a leading luxury brand specializing in high-end mattresses, pillows, and sheets, renowned for its commitment to superior craftsmanship and unparalleled comfort. The company seeks a Business Development Consultant to lead initiatives that will expand its operations and elevate the brand in the luxury bedding market.

Role Overview:

The Business Development Consultant will be responsible for driving business growth, leading product launches, managing marketing strategies, and expanding the company's presence in the luxury bedding industry. This role requires a dynamic consultant with a strong background in luxury goods, experience in strategic marketing, and a passion for high-quality products.

Key Responsibilities:

1.Strategic Leadership

• Develop and execute business strategies to achieve growth targets.
• Identify market opportunities and recommend expansions of product offerings.
• Establish and maintain relationships with key partners, distributors, and clients.
• Monitor industry trends and suggest adjustments to strategies to maintain a competitive edge.

2.Product Launch and Marketing

• Oversee all aspects of product launch initiatives, providing guidance from planning to execution.
• Develop marketing campaigns that highlight the luxury and quality of the brand's products.
• Coordinate with design and production teams to ensure products meet market expectations.
• Advise on pricing strategies that reflect the premium nature of the products.

3.Digital and Social Media Strategy

• Design and execute social media strategies to build brand awareness and engage with target audiences.
• Optimize online presence across various digital platforms to drive traffic and sales.
• Analyze social media trends and competitors’ strategies to enhance brand positioning.

4.Sales and Revenue Management

• Drive sales growth through innovative strategies and customer engagement initiatives.
• Set revenue targets and ensure alignment of all sales activities with achieving those targets.
• Develop recommendations for customer retention programs to increase brand loyalty.

5. Team Leadership and Development

• Provide guidance and mentorship to the sales, marketing, and operational teams to achieve business objectives.
• Foster a culture of high performance, continuous improvement, and collaboration.
• Conduct performance assessments and provide constructive feedback for team development.

6.Financial Planning and Budget Management

• Advise on budgeting, financial forecasting, and expense management activities.
• Ensure business activities are conducted within budgetary constraints.
• Monitor key financial metrics and recommend adjustments to optimize profitability.

Key Qualifications:

• Bachelor's Degree in Business, Marketing, or a related field (BSc required); Master's Degree (MSc) or professional qualifications will be an advantage.
• Minimum of 8-10 years of experience in a senior role within the luxury goods industry, preferably in bedding, home decor, or related sectors.
• Proven track record in successfully launching products and executing marketing campaigns.
• Strong understanding of digital marketing and social media strategies.
• Excellent leadership skills, with the ability to inspire and motivate a team.
• Exceptional negotiation, communication, and interpersonal skills.
• Ability to work in a hybrid setup, with flexibility to travel as needed.

Compensation:

• Competitive compensation, open to negotiation based on experience and qualifications.
• Performance-based incentives and benefits.