Digital Content and Community Growth Manager

Responsibilities:

Content Management:

• Publish and manage daily news content on TNBB's WordPress website.
• Ensure accuracy, relevance, and timeliness of all content published.
• Develop and oversee an editorial calendar to maintain consistent content flow.

Social Media Supervision:

• Develop and execute strategies to grow TNBB's presence on social media platforms (Instagram, Twitter, LinkedIn, Facebook, etc.).
• Manage and engage with the online community to build an interactive brand network.
• Monitor and analyze social media metrics, providing regular reports on performance and growth.

Brand Development and Growth:

• Collaborate with the team to position TNBB as a leading brand news platform in Africa.
• Create and implement strategies to increase TNBB's audience and engagement.
• Identify opportunities for collaborations, sponsorships, and partnerships to drive profitability.

Event and Campaign Leadership:

• Attend, Plan and oversee events, awards, and competitions that align with TNBB’s mission.
• Collaborate with media houses, influencers, and stakeholders to promote TNBB initiatives.

Platform Optimization:

• Analyze web traffic and user engagement using tools like Google Analytics.
• Suggest and implement improvements to enhance the user experience and SEO performance.

Requirements:

• Have a minimum of 2 years of experience in digital content management, social media growth, or a related role.
• Proficient with WordPress and content management systems.
• Understand social media platforms deeply, with experience running and growing professional accounts.
• Possess excellent copywriting and editing skills, with a strong eye for detail.
• Creative, resourceful, and passionate about African brands and storytelling.
• Have experience with analytics tools, SEO optimization, and digital marketing strategies.
• Thrive in a fast-paced environment and can juggle multiple priorities effectively.
• Strong interpersonal and communication skills.
• Proficiency in MS Office and familiarity with digital tools (e.g., Canva, Hootsuite).
• Ability to work independently and collaboratively as part of a team.
• Exceptional time management and organizational skills.