Digital Marketer and Multimedia Content Specialist

Position Overview

As a Digital Marketer and Multimedia Content Specialist, you'll be at the forefront of our digital initiatives, blending creativity with strategic marketing to craft engaging multimedia content. This role is integral to our mission of amplifying our brand's online presence, connecting with our target audience, and driving meaningful engagement. You will work remotely, leveraging your skills in graphic design, videography, and SEO to bring our brand story to life.

Key Responsibilities

• Design and produce high-quality graphics, videos, and multimedia content for social media, websites, and other digital channels.
• Develop and implement digital marketing strategies aligned with business goals, using social media, email marketing, SEO, and content marketing to drive engagement and conversions.
• Create and optimize visual content, including videos, infographics, animations, and other digital assets that resonate with our audience and align with our brand's messaging.
• Enhance discoverability and SEO performance by applying SEO best practices to all digital content, ensuring maximum reach and visibility.
• Manage and grow social media platforms, fostering an engaged online community and increasing brand awareness through creative storytelling.
• Track and analyze campaign performance across platforms, leveraging data insights to refine strategies and improve return on investment (ROI).
• Stay current on industry trends and digital media tools, recommending new approaches and content ideas to effectively reach and engage our audience.
• Collaborate with cross-functional teams to ensure consistency and alignment across all marketing efforts, from visuals to messaging.
• Coordinate and execute digital ad campaigns, including PPC, social media ads, and display ads, to reach targeted audiences effectively.

Qualifications

• Bachelor’s or Associate degree in Marketing, Graphic Design, Digital Media, or a related field. Relevant certifications (SEO, digital marketing, videography) are a plus.
• Two years of experience in digital marketing, multimedia content creation, or a related field, with a portfolio showcasing your design and video work.
• Proficiency in graphic design and video editing tools (e.g., Adobe Creative Suite, Canva, Final Cut Pro, or equivalent).
• Familiarity with digital marketing tools such as Google Analytics, SEO software, social media management platforms, and email marketing systems.
• Strong knowledge of SEO best practices and a proven track record of using SEO techniques to enhance content visibility.
• Creative and analytical mindset with strong visual storytelling skills.
• Excellent time-management skills and ability to meet deadlines in a fast-paced, remote work environment.

If you're a creative thinker passionate about digital marketing and multimedia storytelling, we want to hear from you! Submit your resume and portfolio showcasing your graphic design, videography, and SEO work. Join us on a journey to elevate our brand’s digital presence and captivate audiences worldwide!