Marketing Manager
CareerBuddy
- Minimum Qualification :
Job Description/Requirements
For this roleâ¦
- Lead Generation: You will generate useful lead for the sales team, brainstorm ideas, and execute strategies that align with overall marketing strategies and objectives.
- Social Media Strategy: You will develop and implement a comprehensive social media strategy across platforms like Instagram, X, Facebook, and LinkedIn to grow the brand's online presence and engagement.
- Content Scheduling & Publishing: You will plan, schedule, and post engaging content, ensuring consistency in messaging and frequency to maintain brand visibility.
- Community Engagement: You will engage with the online community by responding to comments, messages, and mentions, fostering active participation through polls, Q&As, and challenges.
- Influencer Collaboration: You will manage influencer partnerships and oversee influencer-driven campaigns, ensuring alignment with brand values and goals.
- Campaign Management: You will coordinate and manage social media campaigns from ideation to execution, working closely with internal teams to align with broader marketing initiatives.
- Analytics & Reporting: You will track performance metrics like engagement, follower growth, and lead generation. Provide insights and recommendations to optimize future content and strategies.
- Trend Analysis: You will stay up-to-date with social media trends and incorporate new tactics to keep the brand's social presence fresh and innovative.
- 2-3 years of experience in marketing and social media management, with a track record of building and engaging online communities and generating useful leads
- Expertise in social media platforms, trends, and best practices, particularly with Instagram, X, Facebook, and LinkedIn.
- Excellent communication skills and experience fostering community engagement through interactive content like polls and Q&As.
- Strong project management skills with the ability to manage multiple campaigns and meet deadlines.
- Creative thinking with a passion for visual storytelling and content creation.
- Analytical skills to track performance and optimize strategies based on data insights.
- A team player who collaborates effectively with content creators, designers, and marketing specialists.
- Flexible work environment.
- Be part of a fast-growing, innovative fintech startup.
- Opportunities for growth and professional development.
- Collaborative and supportive team culture.
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