Immediate Start New
2 weeks ago

Job Summary

As our Growth Lead, you'll drive adoption of the free Connect tier and conversion to paid offerings through a combination of product-led growth strategies and targeted outreach to professional service firms. This role spans marketing, sales, and customer success with a focus on measurable growth in a nascent market.

  • Minimum Qualification : Others
  • Experience Level : Mid level
  • Experience Length : 3 years

Job Description/Requirements

Responsibilites:

  • Design and implement the go-to-market strategy for our product
  • Create educational content establishing us as the Context Integration Expert
  • Build a simple, friction-free self-service path for the Connect tier
  • Develop the conversion strategy from free to paid tiers
  • Establish metrics for measuring adoption, engagement, and conversion
  • Build relationships with early adopters for feedback and case studies
  • Create sales materials and processes for the direct sales motion


Requirements:

  • Experience in early-stage B2B SaaS growth or product-led growth models
  • Understanding of professional services, especially legal (preferred)
  • Ability to create compelling educational content for technical and non-technical audiences
  • Data-driven approach to measuring and optimizing growth strategies
  • Experience with freemium conversion strategies and metrics
  • Excellent communication skills for engaging with professional service stakeholders
  • Comfort with ambiguity and willingness to experiment

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