New
1 week ago

Job Summary

We are looking for a growth marketing manager who will be responsible for overseeing the marketing team, developing multi-channel acquisition strategies, and optimizing customer engagement. You will work closely with sales and product teams to ensure that marketing efforts align with business objectives.

  • Minimum Qualification : HND
  • Experience Level : Mid level
  • Experience Length : 3 years

Job Description/Requirements

Responsibilities:

  • Lead and manage the marketing team, ensuring they meet key performance goals.
  • Develop and execute multi-channel growth strategies.
  • Optimize the customer journey and sales funnel to improve conversion rates and lead generation.
  • Analyze market trends, competitor activities, and customer data to identify new opportunities for business growth.
  • Oversee A/B testing, landing page optimization, and marketing automation to enhance campaign effectiveness.
  • Collaborate with sales and product teams to align marketing initiatives with business goals.
  • Track and report on key performance metrics, providing actionable insights for continuous improvement.



Requirements:

  • Proven experience (3+ years) in B2C marketing management, with a track record of successful strategy development and execution.
  • Proven ability to lead and manage a marketing team, ensuring high performance and growth.
  • Strong analytical skills, with experience using Google Analytics, CRM tools, and marketing automation platforms.
  • Expertise in lead generation, customer acquisition, conversion rate optimization, retention strategies, and funnel optimization.
  • Excellent communication and leadership skills to manage the marketing team.
  • A good understanding of the dynamics of Lagos state


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