Marketing and Media Officer

Responsibilities:

• Develop and execute marketing plans and campaigns to achieve business objectives
• Conduct market research to identify trends and opportunities for growth
• Manage and coordinate marketing initiatives, including advertising, promotions, and events
• Create and manage content for various marketing channels, including social media, website, email, and print materials
• Monitor and analyze the effectiveness of marketing campaigns, adjusting strategies as necessary
• Build and maintain relationships with media, vendors, and industry partners
• Prepare regular reports on marketing activities and performance metrics
• Assist in the development of marketing budgets and ensure adherence to budgetary guidelines
• Stay up-to-date with industry trends and competitor activities.

Requirements:

• Must be a resident of Ibadan, and available for full-time on-site job.
• B.Sc/MBA in Marketing, Advertising, Mass Communication, or a related field.
• Minimum of 1 year of experience in Media/Marketing in Telecommunications, an Advertising Agency, including advertising, promotions, and events
• Proficiency in digital and traditional marketing.
• Data analysis and reporting skills to track and measure marketing performance.
• Budget management and negotiation skills.
• Adaptability and willingness to learn new technologies and trends in the marketing landscape.
• Existing relationships with media outlets and PR influencers are an added advantage.
• Experience in crisis communication and media management.
• Excellent oral and written communication skills.
• Strong people management skills.
• Professional presentation skills.
• Excellent analytical skills and attention to detail.
• Collaborative approach to problem-solving.
• Ability to prioritize and multitask effectively.