1 month ago
Job Summary
We are looking for a dynamic and results-oriented Marketing Manager to lead our marketing initiatives in the bottling industry. The ideal candidate will develop and execute strategic marketing plans to promote our products, enhance brand visibility, and drive sales growth. This role requires a blend of creativity, analytical skills, and strong leadership.
- Minimum Qualification : HND
- Experience Level : Senior level
- Experience Length : 5 years
Job Description/Requirements
Responsibilities:
- Strategic Planning: Develop and implement comprehensive marketing strategies aligned with company goals to promote our bottled products and expand our market presence.
- Market Research: Conduct market analysis to identify trends, customer needs, and competitive landscape. Use insights to inform marketing strategies and product development.
- Brand Management: Oversee brand positioning and messaging across all channels, ensuring consistency and relevance to target audiences.
- Campaign Development: Create and manage marketing campaigns, including digital, print, and social media initiatives, to increase brand awareness and drive customer engagement.
- Collaboration: Work closely with sales, production, and product development teams to ensure alignment of marketing efforts with overall business objectives.
- Budget Management: Develop and manage the marketing budget, ensuring effective allocation of resources and tracking ROI on marketing initiatives.
- Performance Analysis: Monitor and analyze the performance of marketing campaigns, using data to optimize strategies and improve results.
- Team Leadership: Lead and mentor the marketing team, fostering a culture of creativity and collaboration while supporting professional development.
Requirements:
- 5 years experience
- Minimum of HND
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