Marketing Manager
Patjeda Group
Marketing & Communications
Job Summary
As our Marketing Manager, you will be responsible for driving the company’s growth by developing and executing high-impact marketing and PR strategies, while also managing some key sales initiatives. You will be responsible for increasing brand visibility, acquiring new users, businesses, and securing partnerships.
- Minimum Qualification : Degree
- Experience Level : Mid level
- Experience Length : 3 years
Job Description/Requirements
Responsibilities:
- PR Strategy: Develop and implement unique public relations strategies to grow the company’s visibility and establish the company as a leader in the transportation and e-commerce sectors.
- Digital Marketing Oversight: Lead and oversee digital marketing efforts, ensuring alignment with overall marketing objectives. Collaborate closely with the Group Marketing Manager to ensure maximum reach and engagement across platforms.
- Viral Campaigns: Develop and manage viral marketing campaigns aimed at attracting users and drivers, increasing platform engagement, and generating buzz around the company.
- Brand Building: Ensure that the company’s brand message is clear, consistent, and compelling across all channels and touchpoints.
- Revenue Generation: Create new revenue streams by exploring and securing corporate sponsorships, and identifying additional opportunities for revenue growth.
- Business Development: Work closely with the executive team to identify growth opportunities, corporate partnerships, and innovative ways to scale the platform.
Requirements:
- Bachelor’s Degree in Marketing, Business Management, or a related field.
- Minimum of 3 - 5 years of experience in marketing and sales, particularly within the technology, transportation, and ride-hailing sectors.
- Strong track record of developing successful marketing strategies that drive growth, including experience with viral marketing and digital campaigns.
- Strong connections with influencers, digital platforms, media outlets, and industry leaders, particularly in the transportation, technology, and e-commerce industries.
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