Product Manager

Responsibilities:

• Product Strategy & Management: Lead the planning, execution, and delivery of the mobile app from concept to launch, ensuring alignment with business goals and user needs.
• Market Research & Analysis: Conduct in-depth market research to understand user needs, competitor products, and market trends, using insights to inform product decisions.
• Cross-functional collaboration: Work closely with development, design, marketing, and other teams to bring the product to market, ensuring smooth communication and efficient execution.
• Vendor & Stakeholder Management: Manage relationships with external vendors, including background checks and training companies, ensuring timely onboarding and compliance with all requirements.
• App Launch & Go-to-Market Strategy: Develop and execute the app's go-to-market strategy, including app store optimization (ASO), launch campaigns, and user acquisition tactics.
• Caregiver Onboarding: Oversee the onboarding process for caregivers using the app, ensuring a smooth and positive experience.
• Post-Launch Optimization: Collect user feedback, monitor app performance, and make data-driven decisions to drive continuous improvement of the product.
• Documentation & Reporting: Create and maintain detailed product documentation, including user stories, feature requirements, and launch timelines.

Requirements:

• 3+ years of experience in product management, ideally within mobile app development
• Proven ability to manage product lifecycles from ideation to launch.
• Strong understanding of the iOS app development process and App Store submission guidelines.
• Experience with market research, user testing, and competitive analysis.
• Ability to work with third-party vendors and manage external relationships effectively.
• Excellent communication skills with the ability to work cross-functionally with diverse teams.
• Knowledge of Agile/Scrum methodologies and project management tools (e.g., Jira, Trello).
• Familiarity with onboarding processes and training tools is a plus.
• Strong problem-solving skills and a data-driven approach to decision-making.
• Ability to prioritize tasks and manage multiple deadlines effectively.