Public Relations Manager

Responsibilities:

• Developing a marketing communications plan including strategy, goals, budget and tactics
• Developing a media relations strategy, seeking high-level placements in print, broadcast and online media
• Coordinating all public relations activities
• Direct social media team to engage audiences across traditional and new media
• Create content for press releases, byline articles and keynote presentations
• Monitor, analyze and communicate PR results on a quarterly basis
• Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.
• Build relationships with thought leaders to grow industry awareness
• Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them
• Planning and successful execution of all Academy's events, such as the league. 
• coordinate activities related to marketing and sales

Requirements:

• Proven working experience in public relations required
• Proven track record designing and executing successful public relations campaigns at both a local and national level
• Strong relationships with both local and national business and industry media outlets
• Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews
• Exceptional writing and editing skills
• Solid experience with social media, including blogs, Facebook, Twitter, etc.
• Event planning experience
• BA/MA degree in Marketing, Advertising, Communications or a related discipline