Publicist

Responsibilities:

Reputation Management:

• Monitor public perception of the Artful Media, especially on social media platforms.
• Address negative press or public backlash with strategic responses.
• Develop crisis communication plans and manage public relations during controversies. 

Social Media Management:

• Develop and implement strategies to enhance Artful Media’s online presence.
• Monitor and respond to audience engagement on social platforms.
• Leverage social media to amplify PR campaigns and reach target audiences.
• Create engaging posts and captivating captions
• Travel as needed for event setup and coverage
• Manage our social media presence across all platforms
• Provide weekly reports on social media performance
• Tell compelling stories through editing and content creation
• Develop innovative ideas to grow our social media presence
• Stay on top of trends and utilize resources to increase visibility

Network at Conferences and Events:

• This aims to sell Artful Media’s services to clients and secure new projects.
• Arrange and manage interviews, press conferences, and media appearances, when necessary. 

Monitoring and Reporting:

• Track media coverage and provide regular reports on PR activities.
• Analyze the success of campaigns using metrics such as reach, engagement, and media impressions.
• Use insights to refine strategies and improve future efforts. 

Brand Development:

• Ensure consistent messaging across all public-facing materials.
• Position Artful Media as a leader in their industry.
• Identify unique selling points and leverage them in publicity efforts. 

Requirements:

• 3 years experience
• Degree in a related field