1 month ago

Job Summary

The Regional Sales Manager’s purpose in his Region is to drive the most effective and efficient full service sales & distribution strategy of the company at both urban & rural markets within the North West, North East, and North Central regions of Nigeria.

  • Minimum Qualification : Degree
  • Experience Level : Senior level
  • Experience Length : 5 years

Job Description/Requirements

Responsibilities:

  • Provides quality leadership for all sales teams in his/her region to achieve business objectives and sales targets.
  • Implements a monthly regional sales plan with his/her sales team which will deliver projected volume of growth and weighted availability targets through proper DSS and Wholesale initiatives and their management.
  • Ensures sales reps, supervisors and have daily, weekly, and monthly volume objectives and KPIs (key performance indicators) and that performance is tracked and reviewed daily.
  • Takes an active interest in the top wholesalers in his/her region, ensures that these wholesalers have open communication lines to the RSM, and makes regular calls to them to visit their warehouses and understand their market and trade opportunities.
  • Implements a standardized Market Intelligence Report which will capture information through salesmen and supervisors and give feedback on this information concerning competition activities at retail & wholesale, pricing initiatives, unauthorized products and other product opportunities to the Head Office.
  • Implements daily and weekly planning and performance review schedules to monitor his region's performance and find opportunities for improvement
  • Ensures the proper use, management, and maintenance of all company assets in his region.
  • Takes initiative to develop his sales teams.
  • Identifies both high and low performers and finds solutions to improving the value and performance of all his/her team members.
  • Manages all government-related issues in his/her region to avoid operational issues.
  • Identify new business opportunities and strengthen customer relationships.
  • Monitor and analyze market trends, competitor activities, and consumer behavior.
  • Implement and manage trade marketing initiatives to enhance brand visibility.
  • Provide sales performance updates and strategic recommendations to management.


Requirements:

  • Bachelor's degree in Business, Marketing, or a related field.
  • Minimum of 5 years of sales management experience, preferably in FMCG.
  • Strong leadership and people management skills.
  • Excellent communication, negotiation, and analytical abilities.
  • Willingness to travel within the region.
  • Able to set clear direction and communicate change
  • Able to resolve conflicts and effectively solve problems
  • Able to effectively coordinate the entire sales team in the region
  • Able to motivate team members
  • Able to accurately cascade sales strategies and programs(and/or new Company policies) to subordinates
  • Able to develop and deliver training modules on relevant topics to the sales team at every level
  • Well-developed interpersonal skills and professional demeanor
  • Efficient team-building skills
  • Ability to interact with any level within the organization
  • Ability to self-motivate multi-task and work independently or within a team

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