Senior Marketing Specialist

Responsibilities:

Marketing Strategy & Campaigns:

• Develop and execute secondary marketing strategies with the Sales Manager to build a team of 100 primary marketers.
• Create innovative promotional strategies and lead generation solutions to enhance brand visibility.
• Manage and oversee digital marketing campaigns, including social media, email marketing, and online advertising.
• Conduct market research, data analysis, and competitor assessments to identify growth opportunities.

Content & Event Management:

• Prepare and manage marketing materials such as presentations, photos, videos, and written content.
• Collaborate with the SMM Specialist to develop commercial offers for social media.
• Organize events, including budgeting, venue selection, preparation of materials, and scripting.
• Coordinate and update website content (listings, news, articles) and support website development.

Collaboration & Stakeholder Engagement:

• Work closely with marketers, Business Development Executives, and the sales team to align goals.
• Build and maintain strong relationships with corporate clients, hotel partners, and other stakeholders.
• Negotiate and manage B2B sales channels and partnerships to drive revenue growth.

Leadership & Team Management:

• Lead and mentor the sales and marketing team to ensure high productivity and successful campaign execution.
• Monitor team tasks and performance, ensuring alignment with company objectives.

Budget Management:

• Plan and manage budgets for marketing activities, including contextual and targeted advertising

Requirements:

• 5–7 years of marketing experience, preferably in real estate or luxury sectors.
• Proven expertise in real estate marketing, sales channels, and strategy execution.
• Strong copywriting skills and proficiency in web analytics tools (e.g., Google Analytics).
• Exceptional communication, organizational, and presentation skills.
• Familiarity with graphic design tools (Photoshop, Illustrator, InDesign, Figma, Tilda) is an advantage.
• Ability to generate creative, non-standard ideas to attract and engage audiences.
• English proficiency (B1 level or higher).
• Strong negotiation and relationship-building skills.

Why Join Us?

• Opportunity to work with a fast-growing company in the real estate sector.
• Collaborative and dynamic work environment.
• Professional growth and development opportunities.
• Medical Insurance

Location: Ibeju-Lekki