Senior Sales Executive

Responsibilities:

• Develop and implement sales strategies to increase market share for the company's wine and beverage products.
• Achieve and exceed monthly, quarterly, and annual sales targets set by the company.
• Identify new business opportunities through networking, lead generation, and market research.
• Build and maintain strong relationships with distributors, wholesalers, retailers, and other clients.
• Conduct regular client meetings to present new products, promotions, and maintain customer loyalty.
• Provide after-sales support and ensure client satisfaction.
• Analyze market trends and competitor activity to identify growth opportunities.
• Work closely with the marketing team to ensure alignment on promotional activities and brand positioning.
• Conduct territory mapping and expand the company’s presence in untapped regions.
• Prepare and present sales reports, forecasts, and activity reports to management on a regular basis.
• Monitor and analyze key performance indicators (KPIs) and adjust sales tactics accordingly.
• Mentor and support junior sales team members, sharing best practices and providing guidance.
• Coordinate with cross-functional teams (e.g., marketing, operations) to ensure smooth execution of sales initiatives.
• Ensure all sales activities are conducted in accordance with company policies, including pricing, payment terms, and contract management.
• Maintain accurate records of all sales activities, customer interactions, and market intelligence.Key Performance Indicators (KPIs):

Requirements:

• Achieving sales targets and revenue goals.
• Growth in new customer acquisition.
• Retention and growth of key accounts.
• Territory expansion and market penetration.
• Timely submission of sales reports and forecasts.
• Team performance and development.
• Bachelor's degree in Business Administration, Marketing, or a related field (preferred).
• Minimum of 5 years of proven sales experience, preferably in the wine, beverages, or FMCG sector.
• Experience in managing large accounts and developing new business opportunities.

Skills:

• Strong understanding of the wine and beverages industry, market dynamics, and customer preferences.
• Excellent negotiation, communication, and presentation skills.
• Ability to work independently and as part of a team in a fast-paced environment.
• Proficiency in CRM software and Microsoft Office (Excel, PowerPoint, etc.).

Personal Attributes:

• Results-driven with a strong sense of accountability.
• Self-motivated, proactive, and able to handle multiple priorities.
• Strong problem-solving and decision-making skills.