Social Media Manager

Responsibilities:

• Develop and execute social media strategies aligned with the company’s marketing goals.
• Create, curate, and manage engaging content across multiple social media platforms.
• Monitor social media channels for trends, opportunities, and engagement.
• Respond to comments, messages, and inquiries to build relationships with the audience.
• Analyze social media performance metrics and adjust strategies for optimization.
• Collaborate with internal teams to align content and branding efforts.
• Plan and execute social media advertising campaigns to increase reach and conversions.
• Stay updated on industry trends, platform updates, and best practices.
• Identify opportunities for influencer collaborations and partnerships.
• Prepare and present social media performance reports to management.

Requirements:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience as a Social Media Manager or in a similar role.
• Strong understanding of social media platforms, trends, and best practices.
• Excellent written and verbal communication skills.
• Proficiency in social media management tools and analytics platforms.
• Creativity and ability to develop engaging content.
• Strong organizational and multitasking abilities.
• Knowledge of paid social media advertising and influencer marketing.
• Ability to work independently and as part of a team.
• A data-driven mindset with the ability to track and optimize performance metrics.