Social Media Manager/Content Creator

Responsibilities:

• Perform research on current benchmark trends and audience preferences
• Design and implement social media strategy to align with business goals
• Set specific objectives and report on ROI
• Generate, edit, publish, and share engaging content daily (e.g. original text, photos, videos, and news)
• Monitor SEO and web traffic metrics
• Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
• Communicate with followers, respond to queries in a timely manner, and monitor customer reviews
• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures, and blog layout)
• Suggest and implement new features to develop brand awareness, like promotions and competitions
• Stay up-to-date with current technologies and trends in social media, design tools, and applications

Requirements:

• Bachelor’s Degree in Marketing, Communications, Journalism, or a related field.
• 3 - 5 experience as a Social Media Manager or Content Creator
• Familiarity with paid social media advertising and campaign management.
• Proven experience as a Content Creator, Social Media Manager, or similar role.
• Strong portfolio showcasing your content creation and social media management skills.
• Excellent writing, editing, and communication skills.
• Proficiency in using social media platforms and tools (e.g., Hootsuite, Buffer, Canva, Adobe Creative Suite).
• Knowledge of SEO, keyword research, and web traffic metrics.
• Ability to work independently and as part of a team in a fast-paced environment.
• Strong organizational skills and attention to detail.
• Creative thinking and problem-solving abilities.