BantuPage, a subsidiary of I&U Limited, is a Nigerian-based social media and data analytics company. They specialize in analytics and market research, offering services to help businesses understand and target the Nigerian market. Their data-led expertise covers politics, media, and brands, with solutions like brand perception trackers and media planning tools. They are known for their accuracy and innovation in market research, using methods like multi-level regression with post-stratification for accurate predictions. Additionally, BantuPage produces documentaries, films, and vlogs focusing on meaningful content. Their mission is to provide accurate data and insights for better decision-making in Nigeria, with a vision of becoming a valued public resource. They emphasize values like accuracy, ethics, and transparency, striving to exceed expectations without compromising on quality.