Corporate Blogger

Responsibilities: 

• Content Creation: Write and publish regular blog posts, articles, and other content that align with our brand voice and marketing goals.
• Research: Conduct thorough research on industry-related topics to ensure content is accurate, relevant, and up-to-date.
• SEO Optimization: Implement SEO best practices to increase web traffic and improve search engine rankings.
• Editorial Calendar: Develop and manage an editorial calendar to ensure timely publication of content.
• Collaboration: Work closely with the marketing team, product managers, and other stakeholders to generate content ideas and ensure alignment with company objectives.
• Analytics: Monitor and analyze content performance using tools like Google Analytics, providing insights and recommendations for improvement.
• Social Media: Promote content through social media channels and engage with our audience to foster a community around our brand.
• Content Strategy: Assist in developing and refining the overall content strategy to support marketing campaigns and business goals.
• Brand Consistency: Ensure all content adheres to the company’s style guide and maintains a consistent tone and voice. 

Requirements:

• Proven track record of creating high-quality content that drives engagement. 
• Experience with SEO, keyword research, and analytics tools.
• Excellent writing, editing, and proofreading skills.
• Strong understanding of digital marketing and content marketing principles.
• Proficiency with content management systems (e.g., WordPress).
• Familiarity with social media platforms and their role in content promotion.
• Ability to work independently and manage multiple projects simultaneously.
• Strong research and analytical skills.
• Creative mindset with a keen eye for detail