Field Marketing Specialist
Lifeboat Capital
Marketing & Communications
Job Summary
The Field Marketing Specialist will be responsible for market planning, executing field marketing strategies, generating leads, and engaging in effective communication with potential clients. The role will also involve sales activities and contributing to the overall marketing efforts of the company. This is an on-site internship role for a Field Marketing Specialist at Lifeboat.
- Minimum Qualification : OND
- Experience Level : Internship & Graduate
- Experience Length : No Experience/Less than 1 year
Job Description/Requirements
Responsibilities:
- Identifying our target audience to ensure we present our products in a befitting manner
- Conducting market research and drawing up preliminary marketing plans
- Producing engaging promotional content and product advertisements
- Distributing brochures, sell sheets, and promotional material
- Giving presentations and demonstrations on the value of our products
- Promoting our business to various third-party vendors and merchants
- Monitoring current market trends and customer demands to improve our marketing practices
Requirements:
- Proficiency in market planning and executing field marketing strategies
- Experience in lead generation and effective communication
- Sales skills and ability to contribute to marketing efforts
- Excellent organizational and time management skills
- Strong interpersonal skills and ability to build relationships
- Positive attitude and flexibility to adapt to changing priorities
- Ability to work independently and as part of a team
- Knowledge of the financial industry is a plus
Location: Lekki, Lagos State
Lifeboat Capital is a distinguished, multi-disciplinary development firm located in Nigeria. With a decade-long legacy of excellence, we are committed to delivering outstanding services.
Our specialization lies in fulfilling the investment and savings needs of Nigeria's low to middle-income demographic. We are dedicated to elevating the standards of the Nigerian financial market and take pride in our proven track record and unparalleled expertise.
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