Marketing and Sales

Responsibilities:

Market Research:

• Conduct market analysis to identify trends, customer needs, and competitive landscape.
• Use insights to inform marketing strategies and sales approaches.

Lead Generation:

• Develop and implement strategies to attract potential customers.
• Utilize various channels, including digital marketing, social media, and events, to generate leads.

Sales Strategy Development:

• Create and execute sales plans to meet targets and drive revenue growth.
• Adjust strategies based on performance data and market changes.

Customer Relationship Management:

• Build and maintain strong relationships with clients and customers.
• Provide exceptional customer service and support to ensure satisfaction and loyalty.

Product Promotion

• Develop marketing campaigns to promote products and services
• Use advertising, digital marketing, and other promotional tactics to increase visibility and sales.

Sales Presentations and Demonstrations:

• Prepare and deliver compelling sales presentations and product demonstrations
• Tailor presentations to address the specific needs and concerns of potential customers.

Negotiation and Closing

• Negotiate terms and conditions with clients to secure sales agreements.
• Close sales deals effectively and ensure all contractual obligations are met.

Sales Reporting:

• Track and report on sales activities, performance metrics, and outcomes.
• Use data to assess progress, identify areas for improvement, and inform decision-making.

Collaboration with Other Departments:

• Work closely with marketing, product development, and customer service teams.
• Ensure alignment of sales efforts with overall business objectives and customer needs.

Continuous Learning and Improvement:

• Stay updated on industry trends, market developments, and best practices.
• Pursue professional development opportunities to enhance skills and knowledge.

Requirements

• Degree in Marketing, Business Administration, or a related field.
• Proven experience in sales, marketing, or a related role.
• Excellent verbal and written communication skills for interacting with clients and team members
• Strong interpersonal and relationship-building skills to effectively engage with customers and colleagues.
• Ability to analyse market trends, sales data, and customer feedback to inform strategies.
• Proficiency in CRM software, digital marketing tools, and Microsoft Office Suite.
• Knowledge of effective sales techniques, including negotiation, lead generation, and closing deals.
• Strong customer service orientation with the ability to understand and meet customer needs.
• Flexibility to adapt to changing market conditions and business priorities.
• Excellent organisational and time management skills to handle multiple tasks and meet deadlines.

Location: Jabi, Abuja.