Job Summary
As an SEO Writer, you would be responsible for creating compelling, search engine-optimized content that drives organic traffic and improves the company’s online presence. Your role involves researching keywords, understanding search engine algorithms, and crafting content that ranks well while providing value to the target audience.
- Minimum Qualification : Degree
- Experience Level : Entry level
- Experience Length : 2 years
Job Description/Requirements
Responsibilities:
- Research and analyze keywords to create high-ranking, optimized content for websites, blogs, and other digital platforms.
- Write, edit, and proofread engaging and informative content that aligns with SEO best practices.
- Develop meta tags, descriptions, and titles to improve search engine visibility.
- Collaborate with the marketing team to create content strategies based on SEO trends and audience insights.
- Conduct regular content audits and recommend updates to improve rankings and user engagement.
- Monitor website performance metrics such as traffic, bounce rate, and conversion rates to refine content strategies.
- Stay up-to-date with search engine algorithm changes and adjust content strategies accordingly.
- Research industry trends and competitors to create unique, high-value content.
- Optimize existing content to improve its SEO performance and ensure it remains relevant.
- Produce content for different formats, including blogs, web pages, case studies, and more.
Requirements:
- Proven experience as an SEO Writer, or similar role.
- Strong understanding of SEO principles, including keyword research, on-page optimization, and link-building strategies.
- Proficiency in SEO tools such as Google Analytics, Ahrefs, SEMrush, or Moz.
- Exceptional writing, editing, and proofreading skills with a strong attention to detail.
- Ability to write engaging and informative content for diverse audiences.
- Familiarity with content management systems (CMS) like WordPress.
- Excellent organizational and time-management skills to handle multiple projects simultaneously.
- Analytical mindset with the ability to interpret data and refine content strategies.
- Excellent organizational and time management skills.
- Ability to work independently and collaboratively in a team environment.
- Creative thinking and problem-solving skills.
- Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field
- 2+ years of experience in SEO writing or content creation.
- Portfolio showcasing SEO-driven content and measurable results.
- Certification in SEO or Digital Marketing (preferred but not required).
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