Social Media Manager / Graphic Designer

Responsibilities:

• Develop and execute a social media strategy to enhance brand awareness, promote products/services, and drive engagement across various social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn).
• Conceptualize and design captivating visual content, including but not limited to graphics, infographics, illustrations, GIFs, and videos that communicate our brand's message and values.
• Collaborate with the marketing team to create cohesive and impactful marketing campaigns that incorporate social media content and visual design elements.
• Stay updated with the latest trends in graphic design, social media, and digital marketing to ensure our content remains fresh, relevant, and resonates with our audience.
• Monitor social media metrics and analytics to track performance, identify areas for improvement, and make data-driven decisions to enhance our social media presence.
• Manage community engagement, respond to comments/messages, and cultivate a positive and interactive social media environment.

Requirements:

• Proven experience as a graphic designer with a strong portfolio showcasing creative and impactful visuals.
• Proficiency in graphic design tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) and experience in creating visually stunning content for digital platforms.
• Solid understanding of social media platforms, trends, and best practices, with the ability to leverage various channels to maximize impact and reach.
• Excellent communication skills and the ability to collaborate effectively with cross-functional teams.
• Strong organizational skills and the ability to multitask, prioritize, and manage projects within deadlines.
• A keen eye for detail, creativity, and a passion for delivering visually compelling content that resonates with the target audience.